SEO campaigns are designed to pour the foundation for long-term success in the search rankings. Services included:
- Competitor analysis.
- Keyword Research.
- Technical optimization of your website to increase the search friendliness of your website.
- On-page optimization of your website to target the best keywords for your website.
- Improving conversion rates for eCommerce and lead generation websites.
- Local SEO and Google Maps Optimization.
Ongoing SEO Management
Once you’ve achieved the rankings you want, you can be certain that your competitors will be doing their best to unseat you. To stay on top, it’s important to create fresh content and build new links to your site.
With major search engines like Google constantly updating their algorithms, you want to have someone on your side keeping up with the latest industry trends and information.
Conversion Rate Optimization
Many people are so focused on driving more traffic to their sites that they completely overlook what happens once the visitors are actually there.
Improving the conversion rate of your website is essential for your business because, let’s face it, getting 10,000 visitors a day isn’t going to help you a whole lot if none of them are converting from visitors into customers.
Web users are ruthless with their lack of patience. The searcher has to wade through overwhelming amounts of information to get what she wants. She doesn’t have time to read every page she comes across and she’s probably going to click the back button on a page that doesn’t immediately signal to her that “hey, this is what you’re looking for, read more!”
That’s why it’s so important that your site communicates clearly what you’re about and what the user can expect. If they’re looking for your products or services, then you want to make sure they can figure that out within 3 seconds of visiting your site.
Then you want to make it as easy as possible for them to convert–either by buying something or by becoming a warm lead.