Where to Start Link Building for a Local Site

January 12, 2008

There are lots of free links available for local businesses in the form of Yellow Pages and Local Search sites. If you’re just starting out in optimizing your website for local search, I would hit the major local directories like Google Local, Yahoo Local, SuperPages, etc. Not only will you have some extra link juice [...]

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Naymz.com for Reputation Management and Free Links

January 5, 2008

I just set up a profile page at Naymz.com. It’s a site meant for reputation management–you can create a profile with information about you that will (supposedly) show up in search engines when people search for your name. I like it from a link-building standpoint because they let you link out to sites you own [...]

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Organic SEO for Real Estate Agents – Start now and Beat the Crowd

January 4, 2008

Before I became a search engine marketer, I was a real estate agent and investor. And while I was in real estate, I discovered blogging and the power that it had as a way for professionals to create an audience, establish their brands, and showcase their expertise in their niche or their neighborhood. Unfortunately, learning [...]

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Facebook Humor – Facebook for Old People

December 29, 2007

Facebook for old people, or what Facebook might look like if the average user was 75 years old. It’s becoming more and more important for “older” people to understand new technologies like Facebook and social networking. If you’re clueless about technology, the younger workers you hire will see it immediately. And they’re not going to [...]

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Merry Christmas – 4 Free Links from Yahoo

December 25, 2007

I stumbled upon some free links from Yahoo the other day while doing a linkdomain search on a competitor for one of my clients. I noticed they had some links from the domain profiles.yahoo.com. All you have to do is sign up for a Yahoo account and edit your public profile. You’re allowed up to [...]

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How to Remove Embarassing Results from Searches on your Name

December 24, 2007

I regularly peruse the Answers section of LinkedIn, where members post questions for the community, and I stumble on this question this morning: How does one go about removing slanderous websites from Google results? My friend has been having trouble in interviews as potential employers have ” Googled ” his name and found slanderous information [...]

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Will the writers' strike give rise to Web TV?

December 18, 2007

I was talking to my brother the other day about what the writers’ strike will mean for TV if it drags on for a year or so. The first effect will probably be more reality TV, because apparently, some people actually enjoy reality TV. And oh by the way, it’s cheaper to produce and doesn’t [...]

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SEO Link Analysis Tool

December 15, 2007

I installed Joost de Valk’s new link analysis tool when it came out a few days ago and I highly recommend it. It gives you supplemental information about the links you’re viewing when you do a linkdomain search in Yahoo!, specifically the pagrank and the anchor text of the incoming links to a given site. [...]

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Why Flash May be Killing Your Website

December 4, 2007

My search for a graphic designer has been a bit heart wrenching. So many talented designers. So many beautiful websites. And so many hidden inside a “black box” of Flash. When you build a website in Flash, you have to take special care to design it in such a way that content inside of the [...]

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Building links with MILFbait

December 4, 2007

Aaron sent me this article about Spirit Airlines using the acronym MILF to promote a sale on tickets to Florida. If you don’t know what “MILF” means, well, you’re going to have to look elsewhere for a definition—this is a family blog. So what’s the deal? Did they not know what they were doing. I [...]

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