The Wall Street Journal on Small Business Websites and SEO

August 12, 2008

The WSJ wrote a how-to article yesterday for small business owners on how to create a web presence for a small business, from scratch and on the cheap.
The article says that it can be done for $10 and while I agree that a small business can do a lot on the web without spending a [...]

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New Local Site in Baltimore – 600block.com

July 22, 2008

If you live, work, or play in Baltimore City, check out a new local site, 600block.com. They just opened up the site to the public and it allows you to review your favorite hot spots and restaurants.
If you own a business in Baltimore, then make sure your info is updated and correct on the site–having [...]

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The Physical Location of Your Business Determines Your Online Presence

June 1, 2008

Location, location, location is a frequently repeated mantra when it comes to real estate, and the physical location of your business has major ramifications for you if you’re in the retail industry.
Guess what? Your physical location is now just as important in the online world. As more and more potential customers turn to local search [...]

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How to do Keyword Research for Local Sites with AdWords Traffic Data

January 24, 2008

One of the problems with keyword research tools on the web like Keyword Discovery or Wordtracker is that their data is often unreliable, especially for low volume searches. How many times have you entered in a medium-tail keyword like “baltimore tanning”, only to be told that nobody ever searches on that term?
Well I know that [...]

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Where to Start Link Building for a Local Site

January 12, 2008

There are lots of free links available for local businesses in the form of Yellow Pages and Local Search sites. If you’re just starting out in optimizing your website for local search, I would hit the major local directories like Google Local, Yahoo Local, SuperPages, etc. Not only will you have some extra link juice [...]

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Naymz.com for Reputation Management and Free Links

January 5, 2008

I just set up a profile page at Naymz.com. It’s a site meant for reputation management–you can create a profile with information about you that will (supposedly) show up in search engines when people search for your name.
I like it from a link-building standpoint because they let you link out to sites you own with [...]

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Organic SEO for Real Estate Agents – Start now and Beat the Crowd

January 4, 2008

Before I became a search engine marketer, I was a real estate agent and investor. And while I was in real estate, I discovered blogging and the power that it had as a way for professionals to create an audience, establish their brands, and showcase their expertise in their niche or their neighborhood.
Unfortunately, learning about [...]

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Facebook Humor – Facebook for Old People

December 29, 2007

Facebook for old people, or what Facebook might look like if the average user was 75 years old.
It’s becoming more and more important for “older” people to understand new technologies like Facebook and social networking. If you’re clueless about technology, the younger workers you hire will see it immediately. And they’re not going to respect [...]

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Merry Christmas – 4 Free Links from Yahoo

December 25, 2007

I stumbled upon some free links from Yahoo the other day while doing a linkdomain search on a competitor for one of my clients. I noticed they had some links from the domain profiles.yahoo.com.

All you have to do is sign up for a Yahoo account and edit your public profile.
You’re allowed up to four links [...]

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How to Remove Embarassing Results from Searches on your Name

December 24, 2007

I regularly peruse the Answers section of LinkedIn, where members post questions for the community, and I stumble on this question this morning:
How does one go about removing slanderous websites from Google results?
My friend has been having trouble in interviews as potential employers have ” Googled ” his name and found slanderous information about him. [...]

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